Philip Ridley directs this Faustian psychological thriller/horror set amid the violent ganglands of the East End of London. Jim Sturgess stars as Jamie Morgan, a young photographer whose life has always been blighted by a heart-shaped birthmark on his face. His acute self-consciousness and longing to fit in lead him into striking a deal with the enigmatic Papa B (Joseph Mawles) in which he can become handsome at last. But he soon discovers the horrific price that he must pay for his newfound good looks.